DYSON
Dyson has been registered in the UK since the 1990s for vacuum cleaners and domestic machines. James Dyson developed 5,127 prototypes over fifteen years before launching his bagless cyclone vacuum cleaner in 1993.
UK IPO Record
- Application Number
- UK00003332812
- Word Mark
- DYSON
- Status
- Registered
- Applied
- 20 August 2018
- Registered
- 23 November 2018
- Next Renewal
- 20 August 2028
- Owner
- SCEA Domaine des Rabelles
- Nice Classes
- Class 33
Brand History & Trademark Analysis
Class 7 — Machinery
Dyson has been registered in the UK since the 1990s for vacuum cleaners and domestic machines. James Dyson developed 5,127 prototypes over fifteen years before launching his bagless cyclone vacuum cleaner in 1993. The brand became a British engineering icon and the trademark has been vigorously enforced, including a notable 2001 UK court victory against Hoover for patent infringement of the cyclone technology.
Nice Class 7 covers machinery. View all Class 7 trademarks and case studies →
Class 11 — Lighting & HVAC
Dyson holds UK trademark registrations in Class 11 for its bladeless fans, heaters, and air purifiers launched from 2009 onwards. The Air Multiplier technology was the subject of multiple patent filings. Dyson's enforcement of its Class 11 marks has included action against numerous imitators, demonstrating how a single company can build strong trademark positions across multiple Nice classes.
Dyson's enforcement of its Class 11 marks has included action against numerous imitators, demonstrating how a single company can build strong trademark positions across multiple Nice classes.
Nice Class 11 covers lighting & hvac. View all Class 11 trademarks and case studies →