SHELL
The Shell trademark has been registered in the UK since the early twentieth century for fuels, oils, and lubricants. The Shell Transport and Trading Company was founded in London in 1897 and the scallop shell device became one of the most globally recognised trademarks in history.
UK IPO Record

- Application Number
- UK00912583671
- Word Mark
- SHELL
- Status
- Registered
- Applied
- 10 February 2014
- Registered
- 19 June 2014
- Next Renewal
- 10 February 2034
- Owner
- SHELL BRANDS INTERNATIONAL AG
- Nice Classes
- Class 4
Brand History & Trademark Analysis
The Shell trademark has been registered in the UK since the early twentieth century for fuels, oils, and lubricants. The Shell Transport and Trading Company was founded in London in 1897 and the scallop shell device became one of the most globally recognised trademarks in history. The brand's origin traces to Marcus Samuel importing decorative shells from the Far East in the 1830s.
Nice Class 4 covers fuels & lubricants. View all Class 4 trademarks and case studies →